The challenge.

Our client is a leading, UK-based HR software provider for businesses of various sizes. The client wanted to target multiple areas of the business, including HR solutions, payroll solutions, appraisal software, and more. 

Due to the fact that the HR industry is quite saturated and the search landscape is dominated by major players, we’ve developed an effective link-building plan to overtake the competition.

The approach.

Based on extensive research, our team prepared an effective link-building and guest blogging plan that includes 16+ monthly links built to competitive pages on our client’s website. 

In just 4 months, we’ve helped our client boost their organic search traffic by 27% and increase organic ranking keywords by 20%.

The result.

In just 4 months, our team was able to achieve the following link-building results.