by Dmytro Spilka | Feb 20, 2023 | Social Media
“Social media is not just a spoke on the wheel of marketing. It’s becoming the way entire bicycles are built.” Ryan Lilly, author The growth of social media has been phenomenal since the beginning of the millennium. From just sharing personal opinions, exchanging...
by Dmytro Spilka | Dec 4, 2020 | Content Marketing
Being hired as a ghostwriter, flattering? Affirmative. Rewarding? Maybe not. Ghostwriters are writers for hire who are paid to produce the copy but take no credit. The paying author assumes all credit for it. The ghostwriter takes the money as a “work for hire’ job...
by Dmytro Spilka | Dec 4, 2020 | Content Marketing
Stringing together some order of words in pursuit of telling or retelling a story or information in new and creative ways, requires adherence to some ground rules. Just as important as your final copy, is the process by which that copy comes to be. There are a number...
by Dmytro Spilka | Dec 1, 2020 | Website Performance
The internet has evolved so much since the nineties. Websites are being built on sophisticated content management systems that offer downloads, videos and rich media. Experts believe that video is the fastest growing type of content in the world. While videos can be...
by Dmytro Spilka | Nov 28, 2020 | Website Traffic
Traffic estimator tools have become an essential part of the digital marketing toolkit. They allow you to benchmark your traffic and marketing strategy against competitors, as well as see what you can aim for when looking to market leaders. As competitor research is...