by Bill Acholla | Sep 11, 2017 | Search Engine Optimisation (SEO)
The goal of SEO is to increase the use and attention that the website gets. It aims to bring the right people to the website via search engine results. The more people meet their expectation and get what they need based on their search engine queries, the more people...
by Peter Jobes | Oct 5, 2017 | Algorithms
Who would’ve thought it? Google, the world’s best-loved and famously forward-thinking search engine, have orchestrated their algorithms to behave just like the controversial and divisive leader of the free world. Why are Google’s algorithms similar...
by Dmytro Spilka | Nov 14, 2017 | Search Engine Optimisation (SEO)
On-page keyword use is a key concept in search engine optimization. Using keywords effectively goes all the way back to day one of SEO, even if the definition of “using keywords effectively” has changed from density to keyword consistency. But what about PPC? Will...
by Dmytro Spilka | Jan 7, 2018 | Link-building, Search Engine Optimisation (SEO)
Backlinks are the backbone of successful SEO. The art of having external websites link to your own remains one of the most effective ways of gaining big traffic and in turn, climbing the search engine rankings. After all, who will stumble upon your site if it has no...
by Dmytro Spilka | Aug 9, 2018 | Link-building
So, you’ve set up a blog. Your grammar is goodly, and your articles are awe-inspiring, but nobody’s reading your content. It can feel like you’re preaching to an empty room, right? Well, welcome to the cruel world of contemporary content creation. It...
by Dmytro Spilka | Aug 12, 2018 | Link-building
Link building is still the underlying foundation of your SEO efforts. While the emphasis has evolved into focusing more on creating amazing content over the link building efforts, it’s still a key detail. For people out there creating some amazing content that’s not...
