by Dmytro Spilka | Mar 20, 2023 | Content Marketing, Marketing
The need for strong content to drive a business forward has increased rapidly over the past few years. This age of unprecedented interconnectivity has brought with it a platform for organisations where they can share information through blog posts, statistics, white...
by Peter Jobes | Feb 25, 2023 | Content Marketing
We’re living in an age where everybody is capable of becoming a writer and having their works on display across the world wide web, accessible to billions of potential readers. There’s nothing better than adopting a creative hobby and even turning your passion into a...
by Dmytro Spilka | Mar 7, 2023 | Content Marketing, Marketing
In a predominantly digital world, the need for a consistent flow of high quality engaging content from a variety of mediums such as blog posts, landing pages, ebooks and interactive digitals need to remain high in order to attract new customers, readers, retain...
by Dmytro Spilka | Mar 15, 2023 | Content Marketing, Marketing
Content writing in itself is a means to an end. That end – being the distribution of writing online content, with the aim to educate, entertain and ultimately persuade the consumer of the content to take some form of action. Seems simple enough, right?...
by Yasmine Dehimi | Apr 28, 2023 | Content Marketing
Copywriting is the rearrangement of words to drive the reader in a particular direction of action, often to buy. The process is rightly referred to as the text form of salesmanship, but there is a lot more to it than that. Copy composed by a copywriter has to make its...
by Peter Jobes | May 20, 2023 | Content Marketing, Marketing
There are few more crowded markets than that of the freelance writer. In fact, according to FreelanceWriting, pickings are so slim among the workforce that most freelance writers earn less than $10,000 per year while working less than 20 hours per week – making...
