by Dmytro Spilka | Oct 8, 2019 | Blogging
The World Wide Web has existed in the public domain for merely a quarter century – which turns out to be plenty of time to turn its vast array of users into a very demanding information-hungry mob. Back in the early 1990s, if you wanted to know the screening...
by Dmytro Spilka | Aug 28, 2019 | Blogging
Gone are the days of intrusive and forceful advertising as a means of getting your audience’s attention. In fact, 47% of consumers today view 3-5 pieces of content before engaging with a sales rep and 94% of people who share posts do so because they think it might be...
by Dmytro Spilka | May 20, 2019 | Content Marketing, Marketing
Traditionally, interacting with content has mainly been in the form of printed material like books, newspapers and magazines. However, today our interaction with content is very different. We can now consume content online in the form of articles, blog posts, e-books...
by Dmytro Spilka | May 18, 2019 | Content Marketing
Most industries have come to realise the importance of investing in quality content for the purpose of their marketing strategy. Probably because content marketing generates 3x as many leads as outbound marketing, and costs 62% less. Small businesses with active blogs...
by Dmytro Spilka | May 16, 2019 | Content Marketing
Looking to make your website and business more visible to audiences online? There are few more effective ways of propelling your endeavour into the limelight than through content marketing.Content marketing is essential to ambitious companies because it instils a...