What is: Evergreen Content

What is: Evergreen Content

  Peter Jobes Back Definition of Evergreen Evergreen is a type of content that remains valuable even after many years. For example, this glossary is considered evergreen unless the blogging world makes drastic changes – and by this, we mean that the terms...
What is: Guest Post (Blogging)

What is: Guest Post (Blogging)

  Peter Jobes Back Definition of Guest Post A guest post is a post written for a blog that the author does not own. Most guest posting opportunities are created as a way of a blogger getting exposure for their own blog or product while providing value to an already...
What is: Email Marketing

What is: Email Marketing

  Peter Jobes Back Definition of Email Marketing Email Marketing is a form of marketing that hits you straight in your email inbox. It’s currently the most used method of marketing among online sites. This is because it gives them a consistent avenue to provide...
What is: eLearning (Digital Course)

What is: eLearning (Digital Course)

  Peter Jobes Back Definition of eLearning eLearning is quite simply learning digitally. Imagine any school class, university class, whatever…it’s just like that, but it takes place online instead of in a classroom. Sometimes with a live tutor, sometimes...
What is: Editorial Calendar

What is: Editorial Calendar

  Peter Jobes Back Definition of Editorial Calendar In the world of blogging, an editorial calendar is often regarded synonymously with a content calendar. However, there are a few small but notable differences. It’s generally accepted that whilst content...
What is: eBook (Digital Book)

What is: eBook (Digital Book)

  Peter Jobes Back Definition of eBook An eBook is a digital book. It is comprised of all the aspects of a paperback book, but it’s all done digitally and is never printed. They’re growing rapidly in popularity, especially with the release of eReaders like...