GEO Content Scorer

What is AI citability.

AI citability is how usable your content is as a source when an AI engine answers a question. When ChatGPT, Perplexity or a Google AI Overview builds an answer, it pulls from pages that make its job easy: clear claims, hard numbers, named entities, direct answers near the top, structure it can parse. Content that has those qualities gets quoted and linked. Content that doesn’t gets skipped, no matter how well it reads to a human.

This is the working problem of generative engine optimisation, or GEO. The research on generative engines keeps landing on the same findings: adding statistics, quotations and citations to a page measurably raises how often engines use it. So does answer-first structure, short paragraphs and explicit naming of people, products and organisations rather than a wall of “we” and “our solution”. None of this is guesswork any more. It is checkable, and much of it is checkable mechanically.

That is what this scorer does. It runs your page or draft through a set of deterministic checks (statistics density, structure, schema markup, freshness) and an AI-assessed rubric (quotable claims, entity clarity, answer completeness), then blends them into a single 0 to 100 citability score. Alongside the score, you get proof and a plan: the two sentences an AI would most plausibly cite from your text, and the top five fixes ranked by impact, each with an example rewrite.

Here’s how the tool looks:

How it works under the hood.

The scorer is deliberately hybrid. Four factors are computed mechanically, so they’re consistent and repeatable: statistics density counts numbers, percentages, years and data points per 500 words; structure checks for a direct answer within the first 300 characters, sensible heading frequency, lists or tables and a healthy short-paragraph ratio; schema checks for JSON-LD and high-value types like FAQPage, HowTo and Article; freshness looks for visible dates, a dateModified in the markup and current-year references. Run the same text twice and these four scores will not change.

The remaining factors need judgement, so they go through one structured AI analysis pass with a fixed rubric: quotable claims (self-contained statements an engine could lift verbatim), entity clarity (are people, brands and products named explicitly, and is the author identifiable) and answer completeness. The same pass extracts your two most quotable sentences and drafts the top five fixes with example rewrites.

The composite weights are published: statistics 20%, structure 20%, quotable claims 20%, entity clarity 15%, schema 15%, freshness 10%. In paste mode, where schema and freshness can’t be assessed, their weight is redistributed proportionally across the rest, so a draft is never punished for not being live yet.

Please Note:

1. This tool is provided for free, as-is. The citability score is a diagnostic benchmark, not a guarantee of AI citations, rankings, traffic or any other outcome.

2. AI engines change their behaviour frequently, so scoring criteria reflect current best evidence and will be updated over time.

3. Fair-use rate limits apply so the tool stays free for everyone. Please only score content you own or have permission to analyse.

4. Pasted drafts are processed to produce your score and are not used to train any model. We do not sell your data.

FAQ.